If you’re committed to retail, you’re committed to location. I always urge my clients to think about expanding or relocating to neighborhoods that have exciting potential—not just for your store but for the growth of the community.

For example, if I lived in Daytona Beach, Florida, I’d love to take a look at the 60-year-old Greyhound bus station. It’s for sale, it’s 10,000 square feet of Streamline Moderne style and it’s listed at $950,000.

I don’t know about where you live, but it sounds like a steal compared to the retail rates where I live. The building is about to be listed in the National Register of Historic Places, which probably means tax breaks for the new owners if they keep it maintained.

In South Boston, development is just getting started on Fan Pier, a 21-acre, $3 billion mixed-use development. What a fantastic location for a single- or chain-store retailer. Waterfront properties like this don’t come along very often. Fan Pier has the potential to be like Seaport Village in San Diego and Pier 39 in San Francisco, both very successful if overly touristy. But hey, if you can get in on the ground floor, I say go for it.