The TRIO design team quickly received a sign-off on the floor plan from the clients and contacted their custom fabricators. One of the benefits of working with a design firm that is integrated with a store fixture company, such as TRIO is, means that the entire build-out process is streamlined.

The retail space is a modest 600 square feet in the tony Union Square area. This square footage requires clever planning and smart merchandising. A new fixture system from one of our suppliers proved to be the ideal solution. It met the twin criteria of reflecting the refined aesthetic identified with upscale fashion and, more prosaically, fitting a lot of product in a small space. The system includes a slatwall strip that features integrated recessed lighting, which unobtrusively bathes the merchandise in a soft back light. The modular system also has floor displays that accommodate the same fixtures as the wall display. “This fixture system gives designers considerably more latitude. This high-concept look isn’t just for the Neiman’s and Nordstrom’s anymore,” said TRIO Store Designer Bill Mondigo, “and just a few of these fixtures will make an impact on any retail environment.”

In keeping with the mod theme, the owners chose a simple black, white, and silver palette. These colors reflect and bounce illumination, making the lighting placement paramount. TRIO Design went with recessed light boxes containing three spotlights each to bathe the interior in a softer ambient light while highlighting product is accomplished by using a monorail tracklight outfitted with pendants and swivel heads.

White Label opens in late spring.

Contact: Jeff Grant
800-454-4844
858-539-7550

SAN DIEGO, April 2, 2007 – A large selection of affordable indoor neon signs featuring automotive themes is now available from Trio Display at www.triodisplay.com/neon.

“With prices ranging from about $299 to just over $350, we’re making it easy for automotive and aftermarket retailers to attract customers with neon,” said Jeff Grant, president of retail design and production firm Trio Display.

“Garages, alarm installers, transmission shops and even car washes are just a few of the businesses that can benefit from the creative neon signs in our online catalog. These signs can quickly pay for themselves by bringing in even one extra sale a day. For an average sale of $50 a day, that’s $18,250 a year in extra sales.”

More than 1,000 indoor neon signs are available for a variety of businesses, Grant said. Each is easy to hang and no permits are typically required. Sizes range from approximately 24 inches to 32 inches wide by 13 inches to 31inches tall.

“All our signs can be seen at night from hundreds of feet away, making them ideal for attracting motorists and passersby,” Grant said. Custom signs also are available through Trio Display’s design department, he said.

All signs are mounted on an unbreakable black or clear Lexan backing, and have top and bottom protective sides. Each comes with a 110-volt U.L.-listed transformer that plugs into a standard outlet. Also included are hanging hardware and chain, a 6-foot power cord with standard transformers, a 1-year warranty on electrical components and a 1-year warranty on standard transformers.

Retailers can browse the signs alphabetically at www.triodisplay.com/neon. A sampling of automotive categories includes:

Alarms
Alarm and Stereo
Alignment
Auto Accessories
Auto Glass
Auto Parts
Auto Repair
Auto Service
Transmission
Related signs for automotive retailers include:

ATM
Cafe
Car Wash
Cashier
Car Rental
Food Mart
Open 7 days
About Trio Display
Trio Display is a retail design and production company based in San Diego. Trio specializes in planning and outfitting retail spaces that “look good and sell goods.” Trio delivers effective, intelligent design that builds a relationship between brand and customer. Trio clients include many professional sports-team stores, the Ronald W. Reagan Presidential Library and Museum Bookstore, and the RMS Titanic exhibit store. To order from the Trio catalog, visit www.triodisplay.com/catalog or call 800-454-4844.

About Jeff Grant
With more than 20 years’ experience designing and outfitting successful retail spaces, Trio Display president and chief designer Jeff Grant works with 1,000-plus merchants annually designing stores, supplying retail fixtures and displays, and dispensing advice, ideas and suggestions. He can be contacted at jeff@triodisplay.com

Trio Display ATTN: PR 955 Turquoise Street San Diego, CA 92109