Hello, and welcome to another issue of the TRIO Display newsletter! The busiest shopping days of the year are fast approaching and we all hope that you, your employees, and your business will be able to take full advantage of what promises to be the most profitable holiday season in recent memory. As a token of our appreciation for your patronage, support, and feedback throughout the past year, we’re offering our newsletter subscribers a special coupon for a one time discount of $50 off any order over $500. Unlike past promotions, this offer will be good throughout ALL OF 2007! Redeeming this coupon is easy – just enter the coupon code into the "Comments" section of our online order form or mention it to one of our customer service representatives when making a phone-in purchase.

This month we’re also featuring an article on the ins and outs of displaying clothing in your store or business. We’re sure that you’ve already started thinking about your merchandising strategies for 2007, and we hope you will be able to use this primer as a tool for maximizing the impact and profitability of your displays. Here’s hoping that your holiday season is both pleasant and profitable. Until next time, take care and happy retailing!

Best Regards,

Adam Jones – Editor
TRIO Display Newsletter



in this issue...
product line featued article featured store
NEW PRODUCT LINES
 
Raw Steel Counter Displays
Sculpted from raw steel, these counter top displays represent the cutting-edge in fixture design. They combine organic curves with pragmatic functionality to create an eye-catching approach to merchandising jewelry and clothing. Refresh your POS display now!		 New Products
 
Raw Steel Clothing Displays
Raw steel is the material of choice for upscale displays at the moment. These well-made, style-conscious two-way, three-way, and four-ways accent shirts, sweaters, and jackets while offering floor display flexibility.
 
Paper Mache Hangers
Recycled Paper Mache Hangers offer a perfect alternative for your “green” retail apparel space. These unique hangers deliver a clear statement to your customers that you care about the environment without sacrificing practicality.
 

Slot Display Systems
This merchandising system is equally easy to change and inexpensive. Modular and sturdy, these “Euroslot” Systems offer many different display options. Available in gondolas, wall kits and garment racks.

   
Retail Lighting

FEATURE ARTICLE

The ABCs of Clothing Displays
by Eric Fairbanks

If variety is the spice of life, it’s the cayenne pepper of clothing display. Monotonous, uninspired presentation leads to flat sales and flatter profits. Mixed fixturing, different display heights and varied presentation is the key to apparel and accessory merchandising.

Read more about the "ABCs of Clothing Displays " here more
 
 

left quotes quote of the month
 "Much ingenuity with a little money is vastly more profitable and amusing than much money without ingenuity."		 left quotes
–Arnold Bennett  
Design Article

DESIGN ARTICLE

Trio Design Project : Style Child
by Eric Fairbanks

Faced with decorating her two-year old son’s nursery, Kyle Olewnik ran into a particular difficulty: A thin selection of contemporary nursery furniture in her local baby stores. The selection narrowed even still when she went to find “non-traditional clothing for boys.” As with most great retail ideas, it started with a problem in a perambulator in search of a solution. San Diego needed a fashionable child’s boutique, and “Style Child” was born.


Read more about TRIO's latest design project here more
 

CURRENT PROJECTS

projects
  • La Bella - Maternity specialty shop in Frisco, TX--opens 11/4
  • Triton Health – Health, Vitamin and Diet supplement retailer headquartered in Port Saint Lucie, FL
  • Cindy's Avon Beauty Center – An Avon retail store in Fontana, CA
  • Hansen's Surf – Redesign of Children's department of Surf shop in Encinitas, CA
  • Harley Davidson Jamaica – An HD authorized retailer of Harley Davidson licensed accessories at Sangster International Airport in Jamaica
  • DollHouse – Women’s clothing retailer in Marrero, LA
  • Chapparal Motor Sports – Motorcycle and accessories retailer in San Bernardino, CA
  • Bobcats – Customer service kiosk at Charlotte, NC
  • APVA, Jamestown – Historic Jamestown Center retail store in Jamestown, VA
  • That Science Store – Educational science store in Rockridge, FL
  • Seattle Team Store – Sports novelty retailer in Seattle, WA
  • Friendswood Music and More – Art/Music instructional facility and retailer in Friendswood, TX
  • K-5 – Actionsports retailer in Oceanside, CA
  • Bellini – Furniture/Clothing specialty franchise for infants to teenagers in Chula Vista, CA
  • Emilia Castillo – Fine art pottery, silver, and jewelry gallery/store in La Jolla, CA
  • Kaboodles – Children's toy store and party facility in New Bern, NC
  • Bella Vino – Fine wine and gifts retailer in Midlothian, VA
  • The Relaxation Factory – Therapeutic bed and ergonomic chair retailer in City of Orange, CA
  • Skin West – Skin care and “cosmeceutical” retailer in Glendora, CA
  • At Home Fitness – Home gym and fitness retailer in Corona, CA
  • DVI – Home theater video and audio retailer in Anaheim, CA
  • The Mameluke – Marine Corps uniform store in Quantico, VA
  • Austin City Store – Retail store for the City of Austin, TX

 
For a complete list of TRIO's clients click here more
Have an idea for an article? Want to contribute a photo or video clip of your store? Need to tell us about something we missed or what we can do to improve? Email all questions, comments, critiques, etc. to feedback@triodisplay.com
 

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