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Dear [Firstname]

Hello and welcome to another edition of the TRIO Display Newsletter! From the Bazaars of ancient Persia to the Mega Malls of the modern era, theft has been one of the retailer's greatest obstacles to profitability and success. The sad fact is that retailing and shrinkage go hand and hand, just like dogs and fleas or computers and viruses. Needless to say, it is in your best interest to keep your wares safe and sound. You can get a start on planning your loss prevention strategy by reading this month's feature article by TRIO President Jeff Grant. It's packed full of useful tips on how to keep your goods out of the hands of shoplifters without alienating your law-abiding customers.

Our work with the Girl Scout's on their new Orange County, CA retail location is also profiled this month, along with a slew of new additions to TRIO's ever expanding fixture catalog. In fact, we're always adding new product and valuable retail articles to the site - check in on us regularly if you don't already. Until next time, take care and happy retailing!

Regards,
Adam Jones – Editor
TRIO Display Newsletter

P.S. As always, we want to know what we’re doing right as well what we can do to improve. Please email any questions, critiques and comments to feedback@triodisplay.com.

Feature Article:
The Retailer's Guide to Preventing Shoplifting

Retailers lost over fourteen billion dollars to shoplifters last year. Odds are you were probably one of them (whether you knew it or not). Read about a few simple steps you can take to stop shoplifters and improve profitability.

Click Here to Read Our Feature Article

Trio Design Project: Girl Scouts of California

Usually they come bearing cookies. This time they came bearing blueprints. Learn what happens when the Girl Scouts approached TRIO to redesign their Orange County, California, retail location. (We took payment in Thin Mints.)

Click Here to Read Our Design Project Article

New to Trio's Online Catalog

Just in time for summer TRIO is rolling out several new product lines sure to enhance your bottom line. Word-of-mouth is the cheapest advertising, but custom retail packaging is a close second. Bags emblazoned with your store name is marketing that walks out your door. Order custom bags and boxes and take advantage of the cheapest form of advertising. Also, be sure to check out our new lines of moving LED signs, counter top displays, and security systems today!

Click Here to Shop Our Neon Signs

Current Design Projects...

• Omega Camera – Camera and photo store in Everett WA
  
• Wacky Bear – Shop-within-a-shop concept for children's toy and party store in Pascagoula MS
  
• Little Ones – Baby accessory store in Bend, OR
  
• Palace Art and Office Supply – Office supply store in Capitola, CA.
  
• Dimples Baby – Baby accessory retailer in New York, NY
  
• Hilton Gift Shop – Lobby gift shop at Hilton Los Cabos in Cabo San Lucas, MX
  
• HRC Gift Shop – Retail store for non-profit Human Rights Campaign in Washington, DC
  
• Miss Trendy – New retail store selling sophisticated women's fashions in La Jolla, CA
  
• Semper Fi – Military and law enforcement accessories store in San Diego, CA
  
• CHP Surf – Surf shop located in Redondo Beach, CA